African fashion: We present the 10 most exciting labels and design talents from Africa

From Waridi Schrobsdorff, Lea Egerer for VOGUE.DE

In Africa, the future of fashion is already happening today. We show the ten most exciting talents.

Thebe Magugu

“Even though he is so young, he has ideas that can make his label a global brand” said Dior creative director Maria Grazia Chiuriabout Thebe Magugu, the winner of the LVMH Prize 2019. The 27-year-old grew up in South Africa with three women who shaped him enormously and sparked his love for fashion: with his mother, aunt and mother. The designer regularly studied how they styled each other before going out or going to church. His current collection has a very personal reference: “As a child, I had terrible nightmares. My mother advised me to write them down to get rid of them. A few months ago she found these diaries and I thought it would be great to transform something so ugly into something impressive. 

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