FASHION
AFRICA
254
"Kubadilisha mawazo" Swahili
Changing minds
About FA254
Fashion Africa 254 is a Berlin-based Fashion Office founded in 2013. We introduce and promote African creative brands into the European market through Brand Consulting, Public Relations, and E-Commerce.
At Fashion Africa 254, we create strategic partnerships between talents from the African continent and established European entities.
Why 254? +2 is the area code connecting all 54 vibrant African Countries.
Our Mission
Our Mission
“Creativity, Exchange and Transformation”
We aim to shift the conversation by casting a new light on the African continent. At Fashion Africa 254, we invest in creative talents by expanding their knowledge and providing visibility in the international fashion industry.
We aim to shift the conversation by casting a new light on the African continent. At Fashion Africa 254, we invest in creative talents by expanding their knowledge and providing visibility in the international fashion industry.
OUR TEAM
Waridi Wardah
CEO/Founder
The brainchild behind Fashion Africa 254 and the Mtindo Book is former Top Model Waridi – Wardah.
Originally born in Kenya, Waridi has been living in Berlin since 1993. Over the past 25 years, Waridi built herself a thriving career in the international fashion business by branding Africa, discovering and promoting young and aspiring creatives via her ADFT series.
Yaw Dabanka
External Project Manager
Yaw Dabanka has 20+ years of experience in the fashion industry. His expertise ranges from brand development to consulting and strategic advisory. Born and raised in Germany to Ghanaian parents, he has worked and lived in various countries like Germany, Ghana, and the Netherlands, developing a sound knowledge of multicultural and functional business practices.
Lusanda Kori
Community Manager
Lusanda is a South African-born creative. She owns the fashion label Ntombobom
Designs, which celebrates Xhosa culture by giving traditional Xhosa attire a modern twist. She is also a filmmaker working as a freelance production Coordinator/Manager and has experience in the advertising industry as an Account Manager.
Mariami Apriamashvili
Communication Manager
Mariami Apriamashvili is a student majoring in International Relations and Development. Currently based in France, Mari is passionate about working in multicultural teams. Her responsibility at FA254 includes holding and maintaining communications between the team and the FA254 partners and document administration.
TESTIMONIALS
BOARD OF ADVISORS
CONTACT US
CONTACT US
F A 2 5 4
MADE WITH BY COMANDO-T OÜ